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  • Interview About Online Radio

    By mlassoff | June 30, 2008

    My friend Oren Rosenthal interviewed me for his well read and excellent blog.

    Topics: Uncategorized | No Comments »

    My new article… imedia connection

    By mlassoff | June 9, 2008

    My new article is out on imediaconnection.com today.  Its a discussion of the movement towards internet based radio…  Read it!

    Topics: Uncategorized | No Comments »

    Marketing Juice #7: Voicemail

    By mlassoff | June 9, 2008

    When you are leaving a voicemail– That’s marketing.  Your voicemail message is part of your image.

     
    icon for podpress  Online Marketing Juice #7: Voicemail: Play Now | Play in Popup | Download

    Topics: General Marketing, sales | No Comments »

    Mark’s Upcoming Speaking Engagements

    By mlassoff | May 21, 2008

    How Much Revenue Did Your Web Site Generate Last Year?
    Learn how to make your company web site a profit center instead of a cost center! Generating search engine traffic is a critically important factor in online success- but it’s not the whole ball game. Mark Lassoff, of Austin based
    NLI Media Group covers:

    • Measure It: Metrics for Success Online
    • 10 Ways to Improve Your Web Site Success Rate TODAY!
    • 4 SEO Tips Your Successful Competitors Are Using
    • Beginner’s Guide to Search Engine Marketing and Pay Per Click
    • Build Site Traffic with Audio and Video
    • CTO- Click Through Optimization: Getting Site Visitors to do what YOU want online.

    Mark Lassoff will be speaking three times in the coming months on these topics-

    NLI Media Group Lunch & Learn
    Complimentary- June 5, 2008
    Call Greg Narag for Details -512-485-9505

    Jewish Business Network
    Complimentary- June 24, 2008
    www.austinjbn.org for Details– All are welcome

    SEM for SMB Conference
    Conference Fees Apply- July 15-16
    www.SEOforSMB.com

    Topics: General Marketing, Mark Lassoff | No Comments »

    NLI Media Group is newsworthy

    By mlassoff | April 23, 2008

    My company, the NLI Media Group was featured on Fox News 7 in Austin.  I am eager to see our Google Analytics tomrrow and see how many clicks we got from this featured story.

    Topics: About The Site, General Marketing, Media | No Comments »

    Marketing Juice #6: Personal Newsletters

    By mlassoff | March 21, 2008

    Use a personal newsletter to help create a strong relationship between you and your customers.

     
    icon for podpress  Marketing Juice #6: Personal Newsletters [2:42m]: Play Now | Play in Popup | Download

    Topics: General Marketing, email marketing, sales | No Comments »

    Marketing Juice #5: Web Site Goals

    By mlassoff | March 21, 2008

    Do you have goals for your web site?  Having goals can be the difference between online marketing success and failure.

     
    icon for podpress  Marketing Juice #5: Web Site Goals [2:58m]: Play Now | Play in Popup | Download

    Topics: General Marketing, Web Site Planning | No Comments »

    Marketing Juice #4: Use Striking Images

    By mlassoff | March 5, 2008

    Use striking images in your advertising and marketing to get noticed. Be boring and be ignored!

     
    icon for podpress  Online Marketing Juice #4: Use Striking Images [2:43m]: Play Now | Play in Popup | Download

    Topics: Design | No Comments »

    Marketing Juice #3: Benefits First

    By mlassoff | March 3, 2008

    Benefits first is a critical rule that all marketings should understand.  Use benefits first marketing and all of your marketing efforts will be more fruitful.

     
    icon for podpress  Marketing Juce #3: Benefits First [2:10m]: Play Now | Play in Popup | Download

    Topics: General Marketing | No Comments »

    Check it Out– I’m Quotable!

    By mlassoff | February 27, 2008

    I was interviewed by Troy Dreier, of WebVideoUniverse.com regarding video podcasting.  Check out the interview!

    Topics: Media | No Comments »

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